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Advertising and Marketing |
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AZMOL continuously improve the manufacturing processes and
technological development of the products. All our departments including marketing
are striving to meet any customer’s need in quality products.
Marketing department develops recommendations on strategy and sales tactics
of the Company and dealers, arranges advertising campaigns, forms the price
policy at existing markets and develops new markets for product sales.
The most important tasks of marketing department comprise complex studying and
preparing of analytical information on development prospects of domestic and
global markets, developing and putting into effect the measures on creating
and enhancing the positive image of the Company.
AZMOL trademark embodies the main principles of the Company’s work: stability,
reliability, and quality. A new firm style of the Company is easy to remember,
it features the dynamic changes and confidence in the Company’s future.
The slogan “AZMOL Perfectly Created”reflects
not only the quality of AZMOL products but also the Company’s striving for perfection.
AZMOL regularly participates in annual specialized exhibitions, such as Inter-Oil-and-Gas,
SIA Kyiv International AvtoSalon, Oil and Gas, etc. We have started to provide
a new service for our clients: specialists of Marketing Department and Scientific-and-Technical
Centre are involved in selection and replacement of existing lubricants, and
develop absolutely new products in compliance with the customers’ requirements.
In products promotion we introduce new forms, our competitors
haven’t used before. New groups of lubricants are being created.
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